In February 2015 Salience has become a member of the British Business Group of Dubai and Northern Emirates. BBG undertakes a wide range of activities from communicating with decision makers to sharing best business practice and arranging network events for its members.

The BBG was set up in 1987 to encourage the development of British business in the UAE. It operates under the auspices of the Dubai Chamber of Commerce & Industry and is recognised by the UAE authorities as the representative body of British companies and individuals operating in Dubai and the Northern Emirates. Since its inception the BBG has undergone huge growth and now has nearly 2500 members and hold around 80 networking events, forums and seminars each year.